A dynamic innovation environment for the development of the sustainable experience industry

As a partner, project participant and collaborator you'll be at the forefront of the development of the experience industry and get valuable insights that can be implemented in your organisation.

Tattooed hands opening a tray of oysters.

About the programme

Xperience Next is a dynamic innovation environment for the development of a sustainable experience industry. By gathering and activating the players of the experience industry, Xperience Next drives innovation collaborations that generate new insights, tools, methods and business models. Together with national and international partners from business, the public sector and academia, the development of the experience industry are done in collaboration.

Xperience Next consists of international partners, collaborators and project partners, the core partners as of today consist of Västra Götalandsregionen, Mastercard, Göteborg & CO, Caspeco, Turisttådet Västsverige, School of Business, Economics and Law, University of Gothenburg, Besöksnäringens Forsknings och Utvecklingsfond and is hosted by Lindholmen Science Park.

For more than 20 years, Lindholmen Science Park, its owners and partners have worked together to invest and purposefully develop a modern and inspiring innovation environment for several of Sweden’s leading development projects.